January 2025 – The National Education Union (NEU), the UK’s largest education union, has teamed up with membership experts smartimpact to revolutionize its membership CRM and member portal. Powered by Microsoft Dynamics 365 and the Power Platform, the new system will replace the legacy database with a cutting-edge, cloud-based solution.

Why It Matters

NEU have a powerful voice and have been effective in winning improvements for its members’ working conditions and shaping an education system that works for all. Modernising its systems will allow NEU to scale better, adapt to change and fosters innovation within the union.

A Tech-Driven transformational platform for the future

The new CRM solution includes:

• Membership management tailored to union needs.
• Integrated direct debit functionality for seamless payments.
• Advanced analytics and reporting via Microsoft Azure and Power BI.

Expertise you can trust

smartimpact brings nearly 20 years experience working with membership bodies such as unions. "We’re so thrilled to partner with NEU to deliver a transformative CRM that supports their strategic vision," said Ahmed Eltohamy, CEO of smartimpact.

Driving strategic priorities in 2025

“This project is key to our digital transformation, enabling the union to work smarter. Allowing the union to focus on organising and campaigning on the issues that matter most for our members”, said Ben Sessions, Project Manager at NEU.

Scheduled for launch in early 2026, this partnership underscores smartimpact’s proven ability to deliver impactful, robust solutions at scale.