Articles relating to Membership organisations

How to invigorate your organisation and balance recruitment against an ageing member population

And why is it vital to member recruitment and retention?

We’ll be unpacking this playbook in detail at our session on 10 July 2025 at the Barbican Centre for the Memcom Leadership Skills Forum.

Making your website work for recruitment, retention and proving your value

We’re thrilled to announce that smartimpact will be exhibiting at the MemberWise Membership Excellence Conference on 14th November 2024.

Making your website work for recruitment, retention and proving your value

Engagement scoring is a powerful tool that membership bodies use to measure the level of engagement of their members

With enormous investment from Microsoft, why do some projects struggle to go live, or keep up to date?

Check out a short demonstration of how to use Microsoft Sales Copilot in Outlook and Dynamics 365 to summarise your deals and draft relevant emails

In a few short months, Microsoft’s AI integration (called Copilot) will be available in Dynamics 365 CRM, which is already the most widely used CRM in the membership world

Providing added value to your members

What happens when your current CRM is outdated, inefficient, or incompatible with your needs? How do you replace it without risking your budget or your reputation?

Too many tools, too little clarity. This article explores how AI sprawl is undermining productivity across membership organisations and why consolidating into one secure, managed workspace like smartAI is the smartest move you can make in 2025. One platform, one login, zero chaos.

Choosing the right supplier is vital for your project – so you need to know how to do it

It's generally accepted that your website and back-office CRM must be closely integrated to get the best out of both. But should you replace both at the same time?

Why engagement with your members is crucial

Older systems are hard to integrate, laborious to operate and make it impossible to deliver the most basic personalised multi-channel engagement

Practical guidance on being digital, joined-up and irreplaceable to your members and students

Just why is Dynamics now the most commonly selected solution for membership bodies?

For smartimpact customers only: Time-poor teams, rising member demands, lots of manual work — is that you? Hear how FIA solved this using smartAI.

Our research shows that members and students are demanding personalised and streamlined services.

Services, systems and engagement options for increasingly demanding members.

Introducing smart engagement...